Synopsis

A great card is designed to unlock and deliver exclusive experiences. The RuPay Cards of Union Bank of India give their customers access to exclusive discounts and special offers tailored to their lifestyle, thereby making everyday spending more rewarding. Whether it’s savings on everyday groceries at Big Basket or a special discount at Lakmé Salon, these cards make certain that every swipe comes with added value.

Greysell was entrusted with the task of bringing these offerings to life through a corporate film. The goal was to create an engaging and easy-to-understand story displaying the exciting perks of Union Bank RuPay Cards that echoed with its users.

Our Role

Ideation   |   Planning & Strategy   |   Scripting   |   Video Production