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Date : 02 April 2025
The Role of Storytelling in Packaging: Creating an Emotional Connection with Consumers
In today’s competitive world, brands are not selling only products. They are selling experiences, emotions and narratives. They create an impact on the consumers’ minds with beautiful packaging design. Packaging design plays a vital role in creating perceptions in the consumer's mind. Packaging is not only brand colours, logo and tagline on the pack. Infused with an exciting story, it catches consumers' attention.[…]
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Date :02 April 2025
Mistakes to Avoid During Brand Launch
Brands are not built in a day. They are like human personalities. They must be nurtured properly so that consumers feel connected to them. Consumers have to feel the brand before accepting it in their lives. […]
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Date : 26 March 2025
The Role of People Analytics in Modern Management
No aspect of modern management moves ahead without making data-driven decisions. What’s more, the organisations of today are leveraging people analytics to optimise employee performance, improve employee engagement and bank on strategically created decision-making. That said, with access to the right tools, organisations can evaluate their own workforce, the current workforce trends, predict future needs and requirements and even boost overall efficiency. […]
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Date : 26 March 2025
Insights On The Role Of Branding In Business Success
Zakir Hussain, Lata Mangeshkar, Sachin Tendulkar, do these names ring a bell? Apart from being legends in their respective fields, these people have carved out a distinct identity for themselves. The connection is so strong that the moment we say, Lata, we think of a woman in white saree singing or the name Sachin makes us think of a guy with a bat […]
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Date : 18 March 2025
How Creative Design Impacts Consumer Engagement: The Science Behind Visuals
Today, one can find loads of content anywhere and everywhere because it is abundant. With the attention span of an average human getting shorter as the days go by, audiences also see creative design as an important feature that fluently complements words. […]
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Date : 18 March 2025
Branding for Startups: How to Build a Strong Identity from Day One
Launching a startup is exciting. Building something good for consumers with earning is exhilarating. A good brand strategy is key for a successful startup. It needs to create a brand identity. […]
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Date : 10 March 2025
The Future of Brand Building in 2025: Trends You Can't Ignore
Technology is shifting. That is because today’s consumer behaviour is shifting. As the current digital branding trends are evolving leaps and bounds due to the growing dominance of diverse digital spaces, organisations and businesses are compelled to rethink as well as revise their branding strategy to stay relevant. […]
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Date : 10 March 2025
Branding for Startups: How to Build a Strong Identity from Day One
Launching a startup is exciting. Building something good for consumers with earning is exhilarating. A good brand strategy is key for a successful startup. It needs to create a brand identity. […]
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Date : 10 February 2025
Building brands with effective storytelling
Stories are an integral part of every individual’s childhood. Stories conveyed a message that was imbibed in our minds. They are the best medium to grab our attention and teach us new things. Storytelling is not restricted to films and novels. Brands too can craft stories that evoke positive responses. […]
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Date : 10 February 2025
Maximizing ROI with Performance Marketing:
Every business performs better with higher ROI. In today’s digital-first world, brands are searching for smart effective marketing. It delivers measurable results. In digital marketing, performance marketing relates to result-driven strategy. It is effective since it is built on data. This strategy delivers a measurable output. […]
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Date : 27 March. 2024
Mastering Google Ads:
Mastering Google Ads: Insider Tips and TricksA digitized marketplace necessitates a smart comprehension of Google Ads, which is the most useful instrument in the marketer’s toolkit. By applying the right tactics, companies have it in them to take advantage of Google Ads to target their audience, drive traffic and thus generate interest into action. This […]
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Date : 26 March 2024
The Secret Sauce of Viral Content Revealed
Content makers and marketers, especially those from leading advertising agencies in Mumbai, are always on the lookout for the secret to creating viral content in the busy digital marketplace, that is the internet. What exactly is it about a certain piece of content a tweet, an article, or a video that causes it to become […]
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Date : 22 March 2024
Crush Your Competitors with Data-driven SEO
Yes, by now you don’t need an expert to know that employing data-driven SEO is the secret weapon for overcoming rivals in the fast-paced world of digital marketing. Knowing how to use data for SEO becomes not only ideal but also essential for companies vying for visibility in Mumbai’s busy digital scene. The concepts of […]
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Date : 18 March 2024
Killer Content Strategies for Social Media Domination
In the center of Mumbai’s thriving digital scene, where the skyline is made up of innumerable businesses vying for recognition as much as concrete, advertising agencies play a crucial role that has never been more significant. In such a dynamic setting, Greysell, a digital advertising agency in Mumbai, stands out for taking a creative approach to […]
Read MorePopular Posts
Date: 02 April 2025
Mistakes to Avoid During Brand Launch
Date: 26 March 2025
The Role of People Analytics in Modern Management
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