Synopsis

Zodhita’s personal care products are aimed at young lads. The brand wanted to position its products as a refreshing choice for personal care and hygiene. We swung into action and created a brand architecture to define the audience for the different products and accordingly curated a communication that fits the purpose. Not only was the idea liked, but the products were bought by a huge number of audiences.

Our Role

Brand Strategy   |   Marketing Communication   Creatives   |   Social Media Management   |   Event Management   |   TVC   |   Digital Promotions   |   Website